Views, unique visitors, clicks and rate

Updated July 26, 2026 · 3 min read · Core metrics free

The Analytics screen starts with four core metrics; all of them are visible on the free plan.

Four metrics

At the top of the Analytics screen, four cards: Page views, Unique visitors, Clicks and Click rate (CTR). Each card has a value and a mini chart; clicking a card switches the main chart to that metric.

Comparison

The “Compare” toggle shows the percentage change against the previous period. Range selector: 7d / 30d / 90d / 12m.

Is it free

The four core cards and ranges up to 90 days are visible for free. The 12-month history and the detailed tabs (Traffic sources, Links, Geography) are Pro.

Tip

If the click rate is low, the problem may be in the order or the title; watch the rate rather than raw click counts.

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